An approach of SEO that the CMO must be aware of

An approach of SEO that the CMO must be aware of

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SEO

The large scale companies have the Chief Marketing Officers (CMO). Here is a discussion in a regard that what the CMO must have to understand about the SEO. It is the important activity for your brand recognition, traffic increase and lead generation. CMOs must be aware about some factors to know that if SEO is handled good or not.

Ranking: Yes, this is an important aspect of the Internet Marketing. Organic traffic improves the possibilities of lead generation. It is the old concept when SEOs were doing everything for ranking. As of now this strategy is outdated. Raking gained considering the latest Google updates are only worth.

A long term effort: All the SEO activities can be done, if you have a long term approach. Gaining organic traffic is a time consuming activity. The client can see initial results within 2 to 4 months. For the stable and sustain results you have to wait at least for the 8-12 months. If the business wanted to gain the fast results, then PPC and content marketing is there. Start PPC campaign with your targeted keywords, it is also a part of SEO.

Earn the best links: Some people think that, a ranking is boost if you have many links that are pointing to your web link. The good link can be earned through the great and informative content. Create the worth content and link the business link with it. Make sure that all the links are not good links. Some bad links are also there that may harm the SEO.

SEO is content marketing: Content marketing affect the SEO activities a lot. Content is king and collaborated with all the SEO activities. Targeting long term keywords means writing a content consisting the keywords, get the best links though the quality content.

Social strengthening: It is good, if you are creating unique, effective and informative content. But, you cannot spread it without optimizing the social media platforms. SMO is as well an important strategy that belongs to SEO.

An Overview about the Google’s newly introduced Service Google Photos

An Overview about the Google’s newly introduced Service Google Photos

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Google has now launched a new photo application. All of us have obvious a huge photo collection. It is now going to change a way that you store and organize your photos. Three amazing concepts of Google Photos make it independent of Google+. Google photos is going to be a secure store for the images and other media. The organization and sharing has become more easy through this dedicated application.

This application can be optimized through the iOS and Android mobile devices and through the web as well. Many amazing features are introduced with this application. Users can edit their photos, make the photo collages, and create the stories, etc. This smart application can recognize the faces and can organize the photos accordingly. A sharing option, scanning with respect to the people, place and things makes it richer. The social media components are removed here with compare to the Google+.

Users can get the best support from the app for the high quality images up to 16mp and videos up to 1080p. Zoom the photos for the close up look. There is no need to create the albums and give name, tag or label to each photo. You can search any photo easily, at the time when you want it. Create the beautiful video from the collected photos. A main advantage of this application is that, it provides free and unlimited storage space. All the photos collection of yours can be stored in a safe place.

There are many more reasons, that Google photos is not just a good, it’s great. An ubiquity of high definition camera made it easy to click the pictures at any time. Hence, each individual has a big collection of the photos. No one would like to delete his / her memory. Hence, to manage the photos becomes somewhat difficult. Hence, Google photos app is more convenient to use.

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